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21 october 2020

Okskoe Podvorie launched a large-scale advertising campaign in Ryazan

On average, every Ryazan resident will see an advertisement for Oksky Podvorye 40 times in the next three months.

From November to January "Okskoye Podvorie" will conduct a large-scale advertising campaign in Ryazan.

Comedy-club resident, actor Roman Yunusov became the face of the brand for placement on television. Together with him, we have prepared several humorous videos, which will be aired by the 7 largest TV channels more than 5,500 times. Now advertising of the brand can be seen on the TV channels Russia 1, TNT, STS, Pyatnitsa, Domashny, Ren-TV and TV-3.

Our audio clips can be heard on the air of several major radio stations in Ryazan, including the Zvezda radio station. Also "Okskoe Podvorie" will sponsor several major radio programs.

We chose branding of trolleybuses as outdoor advertising, because they attract much more attention than banners, as well as placement on media screens, because they are perfectly visible at night.

In addition, every day about 70,000 people will see Oksky Podvorye advertisements on their intercoms every day..

Also, over the next three months, about 300,000 people will see our ads on social networks. Each 8-12 times.

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